Since early 2008, UNITAR has been rebranding. A new logo has been designed so as to reflect the spirit of innovation that is flourishing as a result of the Institute’s Strategic Reform. The symbol used for the logo reminds us of the core values of the Institute: a people-centered approach based on knowledge transfer and leadership promotion. Our slogan “Knowledge to lead” embodies it all.

The graphic charter* has been refreshed to promote UNITAR’s name and strengthen its visibility in a variety of contexts and through partnership with various audiences within and outside the UN.

The branding exercise has been made possible thanks to the sponsorship of VEOLIA Environnement.

*Graphic design: COHESIUM Image & Marques