Communications (Consultant) - Home-based
The United Nations Institute for Training and Research (UNITAR) is a leading provider of high-quality learning solutions and other knowledge products and services, intended to develop the capacities of Member States, as well as of individuals, organizations and institutions to take the lead in or meaningfully contribute to the transformational change envisioned in the 2030 Agenda for Sustainable Development and its supporting documents. Guided by the contemporary plans of action and platforms agreed upon by the United Nations and its Member States, the work of UNITAR in the area of designing and delivering people-centered and results-driven products and services is structured along the four key dimensions of Peace, People, Planet and Prosperity with additional units ensuring organization-wide cross-fertilization of knowledge. Such composition makes UNITAR exceptionally fit for the purpose of supporting the indivisible and integrated nature of the 2030 Agenda.
The UNITAR Division for Prosperity encompasses the Public Finance and Trade Programme (PFTP) and the Hiroshima Office (HO), and covers the following six thematic areas: 1) Entrepreneurship and Private Sector Development; 2) Leadership and Empowerment; 3) Trade and Finance; 4) Anti-corruption and Financial Crime; 5) Frontier Technologies; and 6) Hiroshima and Peace. These activities contribute to a number of Sustainable Development Goals, particularly Goal 1 (No Poverty), Goal 4 (Quality Education), Goal 5 (Gender), Goal 8 (Decent Work and Growth), Goal 9 (Industry, Innovation, Industry), Goal 10 (Reduced Inequalities) and Goal 12 (Responsible Consumption and Production). The UNITAR Division for Prosperity offers evidence-based learning services using latest methodologies/technologies.
The Division focuses on offering innovative capacity-building and knowledge-management solutions for personnel from a variety of sectors including national and local governments, parliaments, the private sector, civil society, academia and media. The Division will make continuous efforts to target at those who have been left behind including women, LGBTQ, youth, refugees/IDPs, people with disabilities, and indigenous peoples.
General Objectives of the Contract
The main objective of the contract is to improve the visibility of activities of UNITAR’s Division for Prosperity through enhanced communications. Specific tasks are listed below:
Responsibilities/Description of Professional Services
- Strategy – Quickly review existing communications of UNITAR’s Division for Prosperity (i.e. website, social media, communications with media outlets in Japan, Switzerland and client countries), capture key lessons (i.e., successes and areas for further improvement). Identify communications industry modern trends and suggest new creative ways to reach our target audiences, and recommend the way forward, including how we can coordinate with the main UNITAR channels.
- Website – Develop and disseminate articles and webpages on highlights and overviews of ongoing/new projects in close coordination with project managers. Projects include:
- Training on social entrepreneurship for the Horn of Africa;
- Training on youth leadership and entrepreneurship for Iraq;
- Training on Tsunami-based disaster risk reduction for Small Island Developing States (SIDS);
- Training on women’s empowerment for Lebanon and Jordan;
- Training on Nuclear Disarmament and Non-Proliferation for Asia;
- Trade and Finance Resiliency Project for Sub-Saharan African countries;
- Microfinance and financial resiliency project for the Middle East and Sub-Saharan Africa;
- Online courses for sustainable agriculture; and
- UN 75 and any other new projects/activities that may be launched in 2020 and 2021.
- Success Stories – Develop stories showcasing success of participants in close coordination with project managers for ongoing/new projects. Create two stories for each project and develop in writing and video format [Note: Video production will be outsourced. The consultant will be responsible for: planning; coordinating closely with a video production consultant/company and UNITAR project manager(s); and ensuring the development of quality videos in a timely manner.]
- Social Media – Disseminate project highlights and success stories through Facebook, Twitter and other media in an effective and timely manner. Develop and manage a communications calendar to ensure a constant stream of engaging and relevant posts. Suggest a list of relevant hashtags to build our content around.
- Newsletters – Develop articles for external and internal newsletters for UNITAR in close coordination with the UNITAR HQ Communications Team in Geneva.
- UN agency coordination – Participate in UN-Wide Communications Group in Japan for information/knowledge sharing.
- Teamwork – Manage a communications team (2 members) and produce communications materials listed above in English and Japanese [Note: The two members are fluent in English and Japanese. Thus, fluency in Japanese is not required for this consultancy work.]
- Brand – Ensure consistency across all products: color palette, fonts, messaging, tone, graphic elements, etc. Keep UNITAR's voice while adapting it for different channels, e.g. more friendly for social media; more formal for website/press releases.
- Others – Undertake other communications related tasks based on a request from the Director of the Division for Prosperity.
- Outlining recommendations for curriculum improvement by 10 October 2020.
Measurable outputs/Deliverables/schedules of Deliverables
- Short report summarizing key lessons from existing communications and suggesting the way forward.
- Quantity, quality, and frequency of articles on ongoing/new programmes. Number of impressions to relevant webpages.
- Quantity and quality of success stories.
- Quantity, quality and frequency of posts on social media and the number of followers/likes/retweets.
- Quantity and quality of media outlet engagements.
Performance Indicators for Evaluation of Results
- Timely delivery of deliverables indicated above.
- Positive feedback from key stakeholders including donors and beneficiaries.
Professionalism: Ability to independently write reports and follow up on project work-plan. Shows pride in work and in achievements; demonstrates professional competence and mastery of subject matter; is conscientious and efficient in meeting commitments, observing deadlines and achieving results; is motivated by professional rather than personal concerns; shows persistence when faced with difficult problems or challenges; remains calm in stressful situations; takes responsibility for incorporating gender perspectives and ensuring the equal participation of women and men in all areas of work.
Technical Competencies: has solid experience in public relations and communications; has outstanding writing skills; has good experience in working with media outlets; has mastery level experience of webpage management, social media and any other communications tools.
Situational competencies: is able to understand, analyse, and suggest effective solutions; demonstrates flexibility and adaptability; demonstrate creativity and orientation towards solutions.
Interpersonal competencies: is able to communicate and interact effectively with all stakeholders; is able to work both independently and as part of a team; is able to work under pressure and with limited resources; demonstrates high level of discipline.
Reflective competencies: has awareness of his/her strengths and weaknesses and is accustomed to self-reflection on his/her practice; has a strong motivation to work for the realization of sustainable development.
Education: University degree in communications or any other relevant field.
- A minimum of 5 years of experience in communications;
- Familiar with online tools for communications including webpages and social media;
- Experience with media outlets is an asset;
- Team player.
Languages Requirement: Native-level English is required;
Other: IT skills (PowerPoint, Word, Website management, publication development applications) are required.
UNITAR shall place no restrictions on the eligibility of men and women to participate in any capacity and under conditions of equality in its principal and subsidiary organs (Charter of the United Nations - Chapter 3, article 8). Priority will be given to the applicants from the under-represented regions at UNITAR.
Interested candidates should submit an up-to-date CV/P11 form and a one-page maximum motivation letter with the following email subject line ‘’ Consultant for Communications (Home-based)’’ outlining specific interest in supporting this initiative email@example.com
Due to the high number of expected applications, UNITAR will only contact the shortlisted applicants. The Deadline for submission of applications is 22 September 2020